During the storyline campaign, the player begins in the Kingdom of Friese and starts slightly northeast or northwest of the tutorial village of Doccinga.
Prior to the game's events, Friese was a Frankish territory. The Danes later freed the disgruntled Frisians but gave the monarchy to a Danish puppet king, Hrorek Hemmingsson. This once again sparked the rebellious fury of the Frisians.
When the Woden Ric is sunk, you wash up near Doccinga and will meet with Thonkrik, the village elder. Once he sends you on the quest to Kennemer, the Jarl quests begin. Once on To Kill a King you have a choice: help the Jarl and kill the Konungr or rush to the coast and help Doccinga defend against Sven Bull-Neck.